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New campaign encourages people to enjoy a taste of home

LOCAL people are being encouraged to explore the beauty of Derry and Donegal as part of a newly launched cross-border tourism campaign.

The Best of the North West campaign showcases the many wonderful attractions located right on our doorstep, led by Donegal County Council and Derry City and Strabane District Council, working in partnership with Visit Derry & Donegal Tourism CLG.

The campaign is part of the wider North West Regional Development Programme, which aims to grow the value of the visitor economy and is funded through the North West Development Fund, in conjunction with The Executive Office and the Irish Government.

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The Mayor of Derry and Strabane, Councillor Sandra Duffy, joined the Cathaoirleach of Donegal, Councillor Liam Blaney, to launch the campaign, which showcases Donegal’s stunning scenery and Derry’s historic charm.

The Cathaoirleach of Donegal County Council, Councillor Liam Blaney, said this campaign will be delivered across a range of media and explore the diverse range of family friendly visitor attractions and activities on offer on both sides of the border, making the North West an appealing visitor destination.

“It will also strongly focus on the region’s unique location on the island as a gateway and great base to discover both the breath taking Wild Atlantic Way and Causeway Coastal Route,” he said.

You can find out more about the campaign and all that the North West has to offer at www.bestofnorthwestireland.com

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Donegal News is published by North West of Ireland Printing & Publishing Company Limited, trading as North-West News Group.
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