Digital Lab

Have you been selected to take part in the Digital Lab?

The North-West News Group is proud to bring the best digital expertise to you, helping transform your business into a successful multi-media brand.

You have been selected to participate in the launch of Digital Lab and are invited to attend a consultation with our expert team to discuss how we can help revolutionise your internet presence.

The objective of the consultation is to:
• Assess your current internet presence
• Identify areas of improvement
• Discover new opportunities for your brand on the internet


What you will receive during your free consultation:

  • Firstly, the Donegal News Digital Lab team will prepare an analysis of your businesses’ digital presence which we will discuss during the consultation (10 minutes).
  • Then, based on your situation we will show you how the latest trends and technologies can help you grow on the internet (15 minutes).
  • Finally, we will show you different action plans you can put in place to transform your digital presence (10 minutes).
  • Our Digital Lab experts will then answer any questions you may have.

Digital Lab powered by the North-West News Group in partnership with Buymedia, provides digital marketing services that drive results. With local expertise and innovative tools, our digital strategies help local businesses reach, connect and engage with your audience on the Internet.

Buymedia is the leading digital platform that makes digital marketing easy for SMEs. Powered by the latest technologies and expertise, Buymedia can help SMEs plan and execute powerful digital marketing campaigns that drive results. For more information visit

Fergal O’Connor and his company Buymedia are changing the way SMEs reach and connect with their audience by using the innovative online tools and strategies. Fergal has more than 20 years of experience helping local businesses improve their marketing results. For more information visit:

Ariel Giusti is an international expert on online marketing and social media with more than 15 years of experience developing successful Internet products, sales and marketing strategies. Ariel is also part of KREALANDIA, a marketing lab based in Madrid, that creates innovative digital marketing products for SMEs. For more information visit:


Donegal News is published by North West of Ireland Printing & Publishing Company Limited, trading as North-West News Group.
Registered in Northern Ireland, No. R0000576. St. Anne's Court, Letterkenny, County Donegal, Ireland